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3 Easy Ways to Add Video Marketing to Your Plan
The amount of time consumers are currently spending watching video on their phones, tablets, laptops, and desktops is astounding. According to eMarketer.com, adults 18+ spend an average of almost 2 hours a day watching digital videos. That’s more time than even consuming social media. Consumers are so accustomed to videos nowadays that it’s almost expected for brands to incorporate video into their content marketing strategy. One of the best ways to tell your company’s story with emotion and convey its [...]
Philly’s Secret Weapons: 7 Small Businesses That Can Help You Grow
What a time we’re living in. What a time to be a small business. While most of us are happy to “shelter in place” for the greater good, entrepreneurs have a VERY hard time slowing down and working less. I caught myself looking at pictures of Elysium’s 5 year anniversary party from the beginning of this year. It feels like years ago, not months ago. So much has changed. So many smart, supportive people attended that celebration, and now so [...]
5 Brands Who Nail Tangible Marketing
Two buzzwords in the marketing world today are DIGITAL and CONTENT. And while I whole-heartedly agree they are essential to a good marketing strategy, there’s still power and importance in tangible marketing.
Much to my husband’s dismay, I tend to keep creative direct mail pieces that stand out. I also keep catalogues, promo items, or anything else that’s branded and does a good job of relaying an important company message.
For the past couple of months, I kept 5 tangible marketing materials from companies that really understood the power of their brand being held in consumers' hands.
Junior Designer
We are looking for a junior designer to join our design team and help us in producing high-quality design projects of all platforms. You will be required to deliver on special tasks for the completion of projects and create unique ideas to improve projects that meet turnover deadlines. Your contribution will add value to the team and the overall end product, directly impacting our customer satisfaction and profits. What to expect from the role Hands-on experience with helping in delivering [...]
How Do You Know When It’s Time to Update Your Website?
As you may have seen, Elysium Marketing company PA just updated our website. It was long overdue, as we are turning 5 soon, and our website had not changed much since inception. The ironic part about it is that we create websites, yet ours stayed the same for such a long period of time. The daily to do’s took over, and we just never got around to it. Now that it’s launched, we are LOVING it and the results [...]
A Love Letter to Basecamp
Dear Basecamp, I’m writing this letter to you to say, thank you! Honestly, I could thank you one hundred million times and it still wouldn’t begin to justify all that you’ve done for me and my team. To try to begin to thank you properly, I’m going to outline all of the reasons why you’ve become a dark horse in the running for the best part of my job. Reason 1: You Start My Day Off On the Right [...]